Branding Lifestyle Portrait Entrepreneur Software Developer in Palmer Square Princeton NJ

He’s a software engineer based in Princeton, NJ, currently working with clients in not only local New Jersey but also Manhattan and Brooklyn, NYC. He reached out to me completely out of the blue—turns out he found me through a simple Google search. That was such a fun surprise, and honestly, a nice reminder that my SEO marketing is doing its job! I’m starting to notice that more clients are finding me online, not just for branding work, but also for family and wedding portraits.

When he contacted me, he was thinking about updating / redone his professional website and wanted portraits that felt authentic, modern, and approachable. He came with some solid ideas already in mind, and I offered a few of my own based on his goals and the image he wanted to project. Since his work is centered in Princeton, it made perfect sense to start with a branding session that reflects his local roots.

We chose to shoot around downtown Princeton and Palmer Square, both of which offer great textures, architecture, and a vibrant yet grounded atmosphere. Personally, I’ve done portraits all over Princeton—including spots on the University campus, the Battlefield, and the surrounding neighborhoods. There are so many beautiful options, and it really depends on the style, story, and message you’re trying to share.

Whether you’re refreshing your brand, updating your personal profile, or just want to create some meaningful portraits for your business or creative work, I’d love to help you bring that vision to life.

If you’re thinking about a portrait session—for your business, your family, or even a performance or creative portfolio—feel free to reach out. I’d be happy to talk through ideas and collaborate with you!

Here is Branding & Lifestyle Commercial Portrait Gallery that I photographed in NYC and around!

Then we went to the D&R Canal Trail in Kingston to capture some aesthetic portraits that reflect another side of his life—his personal side, where he enjoys running. I hope this conveys not only his professional image but also his personality to both current and potential clients!